Having a fast-loading website improves user experience, drastically increases page views and also helps your website to get up in the Google results. In this article we will discuss different ways and tools about improving your WordPress site speed.
Contrary to most of the articles where different tips and tricks are just being discussed, in this article, we are going to share some of our tested and proven approaches, that you can apply to your website so it will surely have a better speed.
Before we start, let’s take a moment to separate the different topics that we are going to discuss here:
- Site speed and why it is very important
Tools and ways to check your website speed
The most common mistakes and things that slow down a website
Different ways of improving your website speed
The Importance of Site Speed
Let’s start with the site speed and its immense importance for your website.
There are many studies that show that the average attention of a person is about 5-7 seconds at most. After this time passes, 90% of the people tend to close the window, skip the website, close the advertisement, or whatever they are checking at that moment. This is the biggest reason why we should optimize our website in a way that it loads as fast as possible.
Improve Site Speed WordPress – Why Is It Reportant
Despite its importance for people, the site speed also affects the way Google ‘sees’ your website.
Site speed is an essential feature of Google’s Search Algorithm, and Google tends to put websites that load faster much higher in its rankings. In other words, if your websites load very slow – it is not going to appear in the first positions of Google searches, and thus it will not be successful.
Don’t be fooled by the way your website looks!
The way you see your website is not always the way all of its users see it. It’s a common mistake for beginners to assume that their website is all good and fast-loading because it just loads kind of fast on their personal computer. This way of thinking is a big mistake.
There are many reasons that you should not believe what you see at first sight.
First of all, all of the browsers have their ability to ‘cache’ a version of every website they visit. In other words, if you visit a website, your browser ‘remembers’ a version of it, and the next time you open it, it usually shows the cached version.
Saying this, the way you can check if everything is OK is to always open the website in incognito mode, where there are no cached versions of the website.
After we explained the role and the importance of the site speed, let’s talk about different tools and ways that you can use for checking your website.
The Importance of Image Optimization
Shortly said: optimize your images.
- Images are one of the most common problems in every website. Having big images slows the site and decreases user experience. In case you want to optimize your website speed, be sure that you ALWAYS upload optimized images, with an average size < 300kb.
- Every time a visitor tries to open a link on a website, their device immediately starts to download all of the images of the particular page. If all of the images are with 2-3mb of size, it will be really slow and tough for the user.
- Many software apps can help you optimize your images. Examples of such apps include ACDsee, Optimizilla, JPEG Optimizer, and many more. You can also use different online optimizers like TinyPng and TinyJpg, and other similar websites.
Tools to Check Your WordPress Site Speed
Here are our suggestions for speed tools for WordPress:
You can also use GtMetrix.
Those websites are going to give you detailed information about your website and suggest different ideas on what you can do to improve its speed.
The Most Common Mistakes that Slow Down a Website
WordPress is the most popular CMS for website creation and management. It has a great community, and millions of website developers use it. Even that it is a great CMS that helps you a lot and also gives you almost everything ready for use and for free, there are many things that you should know to use it on its maximum potential.
1.Having too many plugins installed
Most of the new users tend to install a plugin for everything, even more than one plugin for the same thing. Many websites are really slow just because of that. If you want to have a fast website, try ONLY to use plugins that are necessary for your website and its purposes and nothing else.
2.The hosting plan
Your hosting plan and hosting provider can also affect the speed of your website. Make sure that you use a good, well-known hosting provider that provides you with hardware that suits the needs of your website. Don’t be caught by the very low prices that some providers suggest. The hosting always needs to be the best for your business purposes, and you really must not save money from it.
Ways of Improving Your Website Speed
There are many things that you can do to improve your website speed. As we already said in the article above, you MUST always optimize your images before upload. That’s a must.
Keep your plugins to a minimum. Only use necessary plugins and don’t add additional plugins for things that you can do yourself or with some additional CSS that you can write right in your theme.
Use a caching plugin, and also you can use an image optimization plugin.
Some of the best caching plugins are:
Some of the best optimization plugins include:
Robin Image optimizer. It optimizes and compresses images without decreasing their quality. You can also set it to auto-compress images on upload, which is a very nice feature.
Smush. Also an excellent image optimization tool for WordPress. It compresses, optimizes and Lazy-Loads images. It has a free and premium version, but the free version is still good enough and helps a lot with image size optimization.
3.WordPress Update Neglegence
Make sure to always update your WordPress version, even if there are some compatibility issues. The main reason why we recommend that is because a WordPress site that is updated very often will not only open new doors for new features and plugin version extras but also repair or patch any holes in your site security. The theme and plugins of your WordPress site and theme also should be regularly updated.
4.WordPress Sites That Are Not Optmized
As mentioned above, optimization is key but is not only limited to the caching procedures of your blog. The main idea is to make sure to optimized the background processes that are running in on your website. These processes include optimizing the tasks, responsible for backup, setting up corn jobs so that you can publish scheduled posts, or check for any updates for the WP version. this makes it for crawlers to faster find and put your articles or site content on google after publishing it.
With all of that being said, we can conclude that WordPress is one of the best CMS’s now, but you need to know how to use it properly so that you get to its full potential.
FAQ's Web Hosting
What Is Web Hosting?
A web hosting service is a type of Internet service that allows individuals and organizations to upload their websites on the internet. For example, if you create a website or some kind of content that needs to be accessed by other internet users, you need to host it on the internet with the help of a specific service. This practice can be done by buying a plan.
There are different types of solutions like:
Shared Solution (Server shared between many users)
Dedicated (A dedicated server only for you)
VPS (Virtual Private Server)
Cloud (services that are provided to customers via multiple connected servers that comprise a cloud).
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What Is Domain Name?
Domain Name is a unique identification mark that defines your site, in other words, it is the name of your website.
Every site has a different domain name which makes it recognizable in the networking space.
Examples for popular domain names:
and every other popular or unpopular site you have ever heard.
How Much Does Hosting Cost Per Year?
The cost of host services varies according to your needs. For every site, it's a different price and it depends on what host provider and plan you are going to choose. For example, if you choose the "StartUp" plan of the SiteGround shared solution, the price you are going to pay is around $100 per year. But if you have a bigger company and you need better performance the service can cost you more than $1250 per year for a normal plan of a Cloud solution.
Which is the Best Web Service for Starting a Website?
There are a lot of different host services available like Shared, VPS, Cloud, etc.
But which one is the best to start with. Judging from our experience the best service to start with is shared solution.
Even there are a lot of different opinions about how it is best to start your site with this type of service. Here you can find out why shared solution is the best for your first website.
How to Get a Domain Name and Hosting Service?
There are a lot of host providers that give a free domain name when you become their client. But how to get a domain and host service? We all know the free services are not the most reliable. If you want to start your website make sure you have Google-Friendly Domain Name.
How to Change/Migrate your Web Host Service?
If you think that the host service you use doesn't satisfy your needs, it's time to undertake a migration.
Migrating a site is a very vast topic and there can be thousands of reasons for moving from one company to another.
The easiest way to migrate without losing any information is to use a migration tool like Duplicator .
There are also a lot of different tools with which you can do this work. Here you can find the best migration tool for you.