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Wix semplifica la messa online di un sito di bell'aspetto per piccole imprese. Determinare cosa pagherai nel secondo anno è molto più difficile. Il nostro punteggio medio per Wix è 4.1 fuori da 5, calcolato da 25,169 recensioni dei clienti. Behind that number sit two very different groups. People building a site love the editor. People dealing with a renewal write many of the angry reviews.
We built this review from Wix’s own pages, all read on 7 ottobre 2026. They include the plans page and the code that runs it, and the Terms of Use dated 9 luglio 2026. We also used the help center and Wix’s filings with the US Securities and Exchange Commission (SEC).
A parte questo, we split Trustpilot’s latest reviews into invited and unprompted ones, and read Reddit threads from the past year. We didn’t build a site on Wix or contact its support. The Wix reviews ranking today list the plan prices but stop at checkout. None of the five we read mentions that Wix’s terms allow a renewal charge up to three weeks early. None notices that its 50% sale comes back every week.
Verdetto veloce: Punteggi Wix 4.1 a partire dal 25,169 recensioni. Beginners praise the editor, and Core puts bookings, payments and a store in one dashboard. The main complaints are early renewal charges, refunds that stop after 14 days and support that starts with a chatbot. It suits a small business that plans to stay on Wix for years.

Su 4 luglio 2025, Wix announced higher Premium plan prices, raising its Business plan from USD 36 a USD 39 un mese. Wix’s help center says the new prices apply to renewals too, so any review still quoting USD 36 describes a price no Business subscriber pays.
Ultimo aggiornamento: ottobre 2026. Dati su prezzi e recensioni verificati.
| Nome | Hosting Wix |
| Recensioni totali | 25169 |
| Punteggio medio | 4.1 |
| Sito web | http://www.wix.com |
| Indirizzo | 40 HanamalTel-Aviv st. tel Aviv , I L |
Numero di recensioni
media. Punteggio della recensione
Servizio Clienti
Caratteristiche e servizi
Wix is a website builder, not a host in the usual sense. You don’t choose a server, a location or a control panel. Wix runs the hosting, security and software updates, and your site lives on its platform for as long as you pay.
What Wix Sells in 2026
The main product is still the Wix Editor, a drag-and-drop builder with more than 2,000 templates according to Wix’s plans page. A gennaio 2026 Wix released Wix Harmony, which its annual report calls the company’s new flagship AI website builder. Harmony mixes “vibe coding” (describing what you want in plain language) with drag-and-drop control, through an AI agent called Aria.
Agencies and freelancers get Wix Studio, which replaced Editor X when Wix retired it in 2024. Wix also owns Base44, an AI app builder bought in June 2025, and Wixel, an AI design tool linked from its menus. Most small business owners will only ever touch the Editor or Harmony.
Features That Decide Your Plan
- pagamenti: Light can’t accept payments or offer scheduling. Selling anything starts at Core, where the plan card adds “Accept payments” e “Scheduling and services”.
- Storage and team size: Light gives 2 GB e 2 collaboratori, Nucleo 50 GB e 5, Attività commerciale 100 GB e 10. Business Elite has unlimited storage and 100 collaboratori.
- Payment fees: Wix Payments charges US merchants 2.9% + Dollaro statunitense 0.30 per card sale, o 3.7% + Dollaro statunitense 0.30 for American Express. When you refund a buyer, Wix keeps its original fee. A chargeback (a buyer disputing a card payment with their bank) costa USD 15.
- Modelli: Wix’s help center says you can’t switch an existing site to a different template. A redesign means a new site, with elements copied across by hand.
- Piano gratuito: The site lives at an address like username.wixsite.com/sitename and carries Wix branding. A paid plan is needed to connect your own domain, even one bought from Wix.
Where Wix Runs Your Site
Wix doesn’t sell server locations, so there’s nothing to pick. Its annual report for 2025 says its primary data centers sit in two US locations, one on each coast, and either can run alone. Google and Amazon host most of that computing. A further data center in Europe serves as backup. CDN providers (networks that keep copies of your pages close to visitors) spread the load worldwide. For a visitor in Europe or Asia, speed depends far more on those copies than on anything in your plan.
Aspettative di prestazione
We didn’t run our usual latency measurement for Wix. That test times how fast a host’s servers answer from home internet connections in 8 per 10 paesi. It only tells a buyer something when they can choose where their site is hosted. Every Wix site goes out through Wix’s own delivery network, so the test would only time the nearest CDN server. No plan you buy changes that. We didn’t check independent benchmarks for this review either, so we quote none.
Wix’s uptime claims don’t agree with each other. The plans page promises “99.99% uptime”, while a help center article says “99.9% uptime”. The Terms of Use contain no uptime figure at all and supply the service “As Is” e “As Available”. So neither number is a guarantee you could claim credit against. The gap isn’t trivial. A site at 99.9% can be down for roughly 8.8 hours in a year; a 99.99%, meno di un'ora.
Customers rarely complain about the speed of live sites. Del 200 newest English one-star reviews on Trustpilot, 16 mention slowness or downtime. Most of those describe the editor or dashboard, and several name Wix Harmony as “lento” o “laggy”.
Esperienza del cliente
Reviews of Wix split into two camps that barely meet. Su Trustpilot, Wix has a TrustScore of 3.4 a partire dal 29,154 recensioni, 3,531 of them from the past 12 mesi. Of all reviews, 70.5% sono a cinque stelle e 22.2% sono una stella, leaving little in between. Four-, tre- and two-star reviews make up just 3.5%, 1.4% e 2.4%. A plain average of every star comes to about 4.0. Since the TrustScore weights recent reviews more heavily, suo 3.4 says recent reviews are worse than the long record.

Nearly every Wix review on Trustpilot sits at one end of the scale. fonte: Trustpilot, wix.com profile, leggere 7 ottobre 2026.
Two Kinds of Reviewer
Who prompts the review explains most of the split. Trustpilot labels every review as invited by the company or written unprompted. Tra i 200 recensioni più recenti (12 September to 7 ottobre 2026), il 100 invited ones averaged 4.53 stelle. Il 100 organic ones averaged 1.25, e 85 of them gave one star. Wix replied publicly to 141 del 200. Entrambi i gruppi sono veri clienti; one was asked, and the other went looking for somewhere to complain.
What Happy Customers Say
Ease of use dominates the praise. We also read the 160 le più recenti recensioni inglesi a cinque stelle, a partire dal 6 Agosto a 7 ottobre 2026. Di quelli, 83 use words like easy, simple or intuitive, e 155 were invited. Several come from people who call themselves non-technical and built a site for a club, a non-profit or a one-person business. Web designers on Reddit say the same from the other side. One told a non-profit volunteer they use Wix a lot and recommend it to most clients, because it’s easy to manage.
Where the Complaints Cluster
Billing heads the list. Besides the 14 early-charge stories, five one-star reviewers describe a renewal at more than double their first payment. One Business plan went from USD 248.27 a USD 496.54. That jump matches what the weekly sale produces, though the reviewers don’t say how they first bought.
Wix Payments comes next. Some merchants report a closed payments account and money held for months; one says Wix kept about USD 8,600 over a “classification mismatch”. Account locks are the third theme. When Wix suspends an account, the site, the domain and any email on that domain go dark together. Running through all three is support: reviewers describe chatbot loops, repeated requests for documents and tickets left open for days.
Reddit Threads From the Past Year
Reddit threads from the past year repeat the billing story with more detail. Un ottobre 2026 post in r/WIX, intitolato “11 Month Charge Warning”, describes a yearly renewal taken a month early and a refused refund. In another thread, a business owner says Wix banned their account. Over five days it asked for ID, bank details and a statement, then went silent. Commenters pointed out that Wix is itself the domain registrar there. So the owner could complain to ICANN, l'organismo che supervisiona i registrar dei domini.
Not every thread blames Wix. One buyer complained that a domain bought from Wix needed a paid plan before it would connect. Most replies said that’s how Wix works, and the pricing page makes it clear. A designer who moved a client off Wix after five years said rebuilding the site was the easy part. Copying the DNS records from Wix’s nameservers, including Google Workspace mail settings, took two of the three hours.
Getting Help From Wix
Wix’s contact page opens with a chat that promises help “subito, 24/7”, and reviewers describe it as an AI assistant. From there you can ask for a human “Customer Care Expert” tramite chat, phone or email. For English, callbacks run 24/7, while human chat runs Monday to Friday, 2 AM a 6 PM EST. There’s no number you can dial; phone support means a callback you request. Russian and Korean speakers get email only. Business Elite adds what the plans page calls priority customer care, and it reserves “VIP phone support” for a higher plan.
Quando usare Wix
Wix pays off for owners who want one login for the site, prenotazioni, payments and email, and who expect to stay for years.
Buone partite
- A local service business that takes bookings: a salon, tutor or studio gets a site, scheduling and payments on Core. There are no plugins to update. Negli Stati Uniti, card sales cost 2.9% + Dollaro statunitense 0.30 ogni.
- A designer building for a client who’ll edit alone: owners with no tech skills praise the editor more than anything else. The designer gets agency tools in Wix Studio.
- A side project you want to try at no cost: the free plan lets you build and publish on a wixsite.com address. You upgrade only if the idea works.
It Fits If
- Vuoi ospitare, security and updates done for you.
- You can buy on a sale day and pay double from year two.
- Your site is mostly pages, bookings and a small store, not a big blog.
Quando NON usare Wix
Most of Wix’s drawbacks only bite when you try to leave, pay less or get money back.
Reasons to Skip It
You might move the site later. Wix’s help center states plainly that a Wix site must run on Wix’s servers.

The outlined sentence explains why a Wix site can’t move: it only runs on Wix’s own servers. Wix Help Center, Exporting or Embedding Your Wix Site Elsewhere, catturato 7 ottobre 2026.
Some data does come out. Wix exports physical products as CSV files, a spreadsheet format, fino a 5,000 rows per file. It also exports up to 50,000 contacts at once. Blog posts can’t be exported to other platforms, digital products can’t be exported, and the design stays behind.
Your income runs through one payment account. Merchants on Trustpilot describe Wix Payments accounts closed with funds held for months. If one processor going quiet would stop your business, keep a second option ready.
You want a refund after you’ve renewed. The 14-day guarantee covers only the first upgrade of a free site. Rinnovi, upgrades and domains are excluded. Several reviewers who were charged early say their refund requests were refused.
Cheap selling is the priority. Light at USD 17 can’t take a single payment. Selling starts at Core, che è USD 29 a month at list price.
A written uptime promise is a must. The terms contain none, whatever the marketing pages say.
Check Before You Pay
- Note the renewal date minus three weeks, and decide by then whether to cancel.
- Consider registering your domain with a separate registrar and connecting it. A locked Wix account then can’t take your domain and email down with it.
- Read the plan card for the features you need; Light has no payments or scheduling.
If moving the site later matters, WordPress on a shared host solves it. If the store is the business, Shopify is the stronger home. Entrambi sono trattati di seguito.
- Recensioni di hosting Wix dagli Stati Uniti
| Punteggio medio | 4.29 |
| Numero di recensioni | 7958 recensioni |
- Recensioni di hosting Wix Dal Regno Unito
| Punteggio medio | 3.46 |
| Numero di recensioni | 4111 recensioni |
- Recensioni di hosting Wix dalla Francia
| Punteggio medio | 3.82 |
| Numero di recensioni | 1705 recensioni |
- Recensioni di hosting Wix dal Canada
| Punteggio medio | 4.39 |
| Numero di recensioni | 1255 recensioni |
- Recensioni di hosting Wix dalla Germania
| Punteggio medio | 3.52 |
| Numero di recensioni | 1175 recensioni |
- Recensioni di hosting Wix dall'India
| Punteggio medio | 4.74 |
| Numero di recensioni | 752 recensioni |
- Recensioni di hosting Wix dalla Spagna
| Punteggio medio | 4.44 |
| Numero di recensioni | 706 recensioni |
- Recensioni di hosting Wix DALL'AUSTRALIA
| Punteggio medio | 4.11 |
| Numero di recensioni | 668 recensioni |
- Recensioni di hosting Wix dall'Italia
| Punteggio medio | 3.96 |
| Numero di recensioni | 593 recensioni |
- Recensioni di hosting Wix dalla Svizzera
| Punteggio medio | 4.23 |
| Numero di recensioni | 550 recensioni |
- Recensioni di hosting Wix dal Messico
| Punteggio medio | 4.86 |
| Numero di recensioni | 482 recensioni |
- Recensioni di hosting Wix dal Sudafrica
| Punteggio medio | 4.67 |
| Numero di recensioni | 375 recensioni |
- Recensioni di hosting Wix dai Paesi Bassi
| Punteggio medio | 3.33 |
| Numero di recensioni | 343 recensioni |
- Recensioni di hosting Wix dal Belgio
| Punteggio medio | 3.84 |
| Numero di recensioni | 321 recensioni |
- Recensioni di hosting Wix dall'Austria
| Punteggio medio | 4.08 |
| Numero di recensioni | 252 recensioni |
- Recensioni di hosting Wix dalla Colombia
| Punteggio medio | 4.91 |
| Numero di recensioni | 211 recensioni |
- Recensioni di hosting Wix dall'argentina
| Punteggio medio | 4.83 |
| Numero di recensioni | 197 recensioni |
- Recensioni di hosting Wix dalla Danimarca
| Punteggio medio | 2.87 |
| Numero di recensioni | 196 recensioni |
- Recensioni di hosting Wix dalla Nuova Zelanda
| Punteggio medio | 4.56 |
| Numero di recensioni | 168 recensioni |
- Recensioni di hosting Wix dall'Irlanda
| Punteggio medio | 3.75 |
| Numero di recensioni | 166 recensioni |
- Recensioni di hosting Wix dalle Filippine
| Punteggio medio | 4.76 |
| Numero di recensioni | 157 recensioni |
- Recensioni di hosting Wix dal Cile
| Punteggio medio | 4.94 |
| Numero di recensioni | 153 recensioni |
- Recensioni di hosting Wix dalla Svezia
| Punteggio medio | 3.45 |
| Numero di recensioni | 149 recensioni |
- Recensioni di hosting Wix da Israele
| Punteggio medio | 4.36 |
| Numero di recensioni | 144 recensioni |
- Recensioni di hosting Wix dalla Turchia
| Punteggio medio | 4.18 |
| Numero di recensioni | 142 recensioni |
- Recensioni di hosting Wix dalla Grecia
| Punteggio medio | 4.53 |
| Numero di recensioni | 128 recensioni |
- Recensioni di hosting Wix dalla Malesia
| Punteggio medio | 4.65 |
| Numero di recensioni | 119 recensioni |
- Recensioni di hosting Wix dagli Emirati Arabi Uniti
| Punteggio medio | 4.20 |
| Numero di recensioni | 117 recensioni |
- Recensioni di hosting Wix da Singapore
| Punteggio medio | 4.51 |
| Numero di recensioni | 113 recensioni |
- Recensioni di hosting Wix dal Portogallo
| Punteggio medio | 4.24 |
| Numero di recensioni | 106 recensioni |
Piani e prezzi Wix
Wix’s US list prices are USD 17, Dollaro statunitense 29, Dollaro statunitense 39 e USD 159 a month for Light, Nucleo, Business and Business Elite. Each price is billed yearly and paid up front, prima delle tasse, so Core costs USD 348 un anno. The plans page shows no monthly price, though Wix’s refund article confirms monthly billing exists. Other countries see local prices; Wix’s own price table lists Core at GBP 16 nel Regno Unito.
How does that compare? Selling is where Wix asks for more. Wix’s Light plan, Dollaro statunitense 17 a month on its US price list, can’t take a payment at all. On Squarespace’s EUR storefront, the cheapest plan costs EUR 11 a month billed annually and already accepts payments.
| Piano | Prezzo di listino (NOI) | Weekly sale, primo termine | Si rinnova a | Conservazione |
|---|---|---|---|---|
| Leggero | USD 17/mese | No discount | USD 17/mese | 2 GB |
| Nucleo | USD 29/mese | USD 14.50/mo | USD 29/mese | 50 GB |
| Attività commerciale | USD 39/mese | USD 19.50/mo | USD 39/mese | 100 GB |
| Elite aziendale | USD 159/mo | USD 79.50/mo | USD 159/mo | Illimitato |
All four plans are billed yearly and paid in full, with tax added at checkout. The checkout itself needs a Wix account, so these figures come from the plans page and Wix’s own price table rather than a cart.
The Sale That Comes Back Every Tuesday
Some visitors see a green banner reading “Special offer – 50% OFF select plans”. Below the plans sits a deadline: “Offer valid until Thursday 7:00 AM GMT”. We read the plans page’s code to find out when it appears. It switches on every Tuesday at 07:00 UTC and off on Thursday at 07:00 UTC, week after week. Only visitors in the US, UK, Canada, Australia, Germania, India and Israel get it. Everyone else sees full price, which is why our first look from Bulgaria showed no sale.
To confirm, we reloaded the page on Wednesday 7 ottobre 2026 with its location check set to the US. It showed Core at USD 14.50, Affari in USD 19.50 and Business Elite at USD 79.50, with Light unchanged at USD 17. The small print says the price is “Only valid for the initial term of yearly / multi-year subscriptions”. Wix’s terms add that after a discounted period it may renew your plan “automatically and without notice” at the full fee.
So the Thursday deadline isn’t a reason to rush. It is a reason not to buy on a Friday if you can wait until Tuesday.

Year one bought in the Tuesday to Thursday sale, set against every year after it. fonte: wix.com/plans and the price table it loads, leggere 7 ottobre 2026.
Avviso di rinnovo: Core bought in the weekly sale costs USD 14.50/mo, o USD 174 per il primo anno. Si rinnova alle USD 29/mese, o USD 348 un anno: un' 100% aumento. Business goes from USD 234 a USD 468 a year and Business Elite from USD 954 a USD 1,908.
When the Renewal Charge Lands
Wix’s Terms of Use say it will try to charge your stored card “up to three (3) weeks before such renewal period commences”. For yearly plans, Wix only says it “will endeavor” to send a notice 30 giorni a venire. In pratica, the money can leave your account while you still think you have weeks to cancel.

Read the outlined lines first: the charge can come three weeks before the new term. The 30-day notice is only something Wix will endeavor to send. Wix Terms of Use, sezione 6.3, catturato 7 ottobre 2026.
Reviewers notice. Leggiamo il 200 newest English one-star reviews on Trustpilot, pubblicato da 4 Agosto a 7 ottobre 2026. Fourteen describe a renewal taken 14 days to about a month early. Su Reddit, one user found the next charge date hidden behind a small “billing details” link under the plan’s expiry date. If you plan to leave, turn off auto-renewal a month before the expiry date, not a week.
Costs on Top of the Plan
- Dominio: Yearly plans include a voucher for one free year on a new domain, redeemable within 60 giorni. Wix’s domains page prints no renewal price, so check it in your account before year two.
- Refund limits: Domains carry no money-back guarantee, and renewals are excluded from the 14-day refund.
- Crediti IA: The terms say used credits can’t be refunded, even when the output contains “errori” o “hallucinations”.
- Payment fees: Wix Payments takes 2.9% + Dollaro statunitense 0.30 per US card sale, and cross-border sales add 1.5%.
Is Wix Good Value?
Wix is priced for owners who stay. At list price, Core costs USD 348 un anno, ogni anno. That’s fair for a site that takes bookings and payments without a developer. The catch is timing rather than the number. Buy between Tuesday and Thursday if you’re in one of the seven sale countries. Then put the renewal date in your calendar three weeks early, and budget for full price from year two.
- Caratteristiche Servizio clienti
- Caratteristiche Connetti il tuo dominio
- Funzionalità Connetti il tuo dominio Dominio gratuito Rimuovi Wix Ads Favicon personalizzata
- Funzionalità Connetti il tuo dominio Dominio gratuito Rimuovi Wix Ads App Favicon Form Builder personalizzata – $48 App di potenziamento del sito di valore – $60 Valore
- Funzionalità Connetti il tuo dominio Dominio gratuito Rimuovi Wix Ads App Favicon Form Builder personalizzata – $48 App di potenziamento del sito di valore – $60 Negozio online di valore 10 Campagne e-mail/mese Revisione del sito professionale
- Funzionalità Connetti il tuo dominio Rimuovi Wix Ads Ore di video illimitate Analisi delle vendite & Segnala dominio gratuito per 1 Anno $75 App per il potenziamento del sito di voucher pubblicitari – $60 App di analisi del valore dei visitatori – $60 Logo professionale di valore – $50 Funzionalità di eCommerce Value Pro Risposta prioritaria Supporto VIP
Punteggio di trasparenza Wix
Wix is open about the company and hard to read on price. Its terms are clear; they just aren’t kind to the customer.
Informazioni aziendali: Eccellente. Wix.com Ltd. is listed on NASDAQ and files reports with the SEC. They name its Tel Aviv address and its data center setup. They also disclose events like the cut of about 20% of its staff announced in June 2026.
Trasparenza dei prezzi: Limitato. The weekly sale depends on your country and the time of week. Monthly prices aren’t shown and the domain renewal price isn’t printed. The early renewal charge sits in the terms, not on the plans page.
Documentazione tecnica: Limitato. Two different uptime figures appear on Wix’s own pages and neither is in the terms. The best account of where sites are hosted is in an SEC filing, not on the hosting page.
Termini e politiche: Buona. The refund and renewal rules are written clearly and easy to find. The catch is what they say: the 14-day refund applies only to the first upgrade of a free site.

Start with the outlined lines, which exclude renewals and upgrades from the refund. The next sentence allows a longer period where local law requires one. Wix Terms of Use, sezione 6.4, catturato 7 ottobre 2026.
Trasparenza generale: Good on the company, weak on what you’ll pay and when. Read section 6 of the terms before buying, because that’s where the important rules live.
Alternative a Wix
Each option below answers one gap from the previous section: moving the site later, keeping store data portable, and taking payments on an entry plan.
For a Site You Can Take With You: WordPress su hosting condiviso
WordPress è gratuito, open-source software. Your whole site can move to any host that runs it: pagine, messaggi, theme and database. Shared hosting is the cheapest way to run it, e il nostro confronto dell'hosting condiviso sets out the options.
For a Store That Has to Grow: Shopify
Shopify is built around selling. Its help center says you can export products, i clienti, stock levels and orders as CSV files. That keeps your store data portable in a way Wix’s blog and digital products aren’t.
For Design-Led Sites That Take Payments Early: Squarespace
Squarespace’s cheapest plan costs EUR 11 a month billed annually on its EUR storefront. It already accepts payments, which Wix’s Light plan can’t. It also exports part of a site, including one blog, to a WordPress .xml file.
Conclusione
Wix earns its 4.1 a partire dal 25,169 reviews as a builder, not as a billing experience. Half of its newest five-star reviews praise how easy the editor is. Its newest one-star reviews keep returning to renewals, refunds and support.
Buy Wix if you run a small service business, want bookings and payments in one place and plan to stay. Buy it between Tuesday and Thursday if you’re in a sale country, and treat the first-year price as a discount, not the real price. Choose WordPress on shared hosting if you might ever move, and Shopify if the store is the business.
Qualunque cosa tu scelga, set two reminders: one three weeks before renewal, and one to check what the domain will cost in year two. If you already know you want out, Nostro WordPress hosts for leaving Wix compares which hosts help with the move.
Domande frequenti
Is Wix really that good?
For building a site, sì. Its easy editor is the most common praise in five-star reviews, and Core covers bookings and payments. Our Average Score is 4.1 a partire dal 25,169 recensioni, held down mainly by billing and support complaints.
How much does Wix actually cost?
Negli Stati Uniti, Light is USD 17 un mese, USD di base 29, USD commerciali 39 and Business Elite USD 159, all billed yearly up front. From Tuesday to Thursday, Nucleo, Business and Business Elite drop 50% solo per il primo mandato. After that they renew at full price, quindi un USD 174 first year of Core becomes USD 348.
Why are people leaving Wix?
Recent one-star reviews point mostly to billing: renewals charged weeks early, prices doubling after a discounted first year and no refunds on renewals. Others cite payment accounts closed with funds held, and support that starts with a chatbot.
Which is better for 2026, Wix o Squarespace?
Squarespace is the cheaper way to start taking payments, since its entry plan includes them and Wix’s Light plan doesn’t. It also exports part of a site to WordPress, while Wix can’t export blog posts. Wix gives more freedom in the editor and more built-in business tools.
What is the downside to Wix?
You can’t take a Wix site with you. It has to run on Wix’s servers, blog posts can’t be exported, and you can’t even switch an existing site to a new template. Only physical products and contacts come out as CSV files.
Can you get a refund midway through a Wix subscription?
Di solito no. The 14-day guarantee covers only the first upgrade of a free site, and renewals and domains are excluded. Wix’s help center says you can still contact support to ask for a review of your case.
