Speed Up Your Magento Website

If you have a website and it is not fast enough, it will be hard to rank up among the enormous amount of 2 billion websites. In today’s article, we will show you how to speed up your Magento website.

Speed Up Your Magento Website article image

Tools to Monitor Your Page Speed

To hurry up your website, first, you need to measure how fast it is. To make this, you need to use a testing tool.

Google Page Speed Insights

This is a speed testing tool by Google that measures your site activity and finds your problems if your site is slow and tells you how to fix them.

GTMetrix

GTMetrix is another tool similar to Google Page Insights. It does almost the same job and tells you why your pages are slow. To be more accurate, you can use both tools and get their insights.

Caching

Caching is a fundamental method you need to use to optimize your activity, no meter that it is. Magento can use different caching strategies, and the best about Magento is that they have a built-in caching module.

All you need to do is go to the “System” and select “Cache Management.”

magento caching method image

From the drop-down menu, choose “select all” and enable everything. Then “submit.”

cache management image

Other caching methods which you can use on your Magento installation are:

Utilize Browsing Caching
Use the browser caching by adding snippets to your.htaccess file. If you are not sure how to do, let the work to a developer.

Page Caching
Page caching serves pages already visited before from the cache, in turn, taking the load off the server and making the store perform a lot faster. This the real meaning of caching and it is the best way to optimize your Magneto website and not only.

GZIP Compression
The GZIP compression is used to compress images and your pages before they were transferred to the browser server.

Image Optimization & Lazy Loading

Another method to speed-up loading is by optimizing your images and use the Lazy Loading strategy.
Optimizing your images is essential, because the more significant the image file, the slower your site will get. Of course, it can be affected by 1 or 2 or 10 images, but the images are getting thousands and even more during the time. Loading up several photos at once is also called asynchronous or async loading.

The best way to optimize your images is to compress and minify them through a compressing tool. It also is good to add “alt” attributes to be more comfortable for Google to read them (That is not much about speed).

Using the Lazy Loading Method
– Lazy loading is a modern web implementation that provides dynamic loading of contents without reloading the page. This relies on special code that needs to be inserted in the web pages and then be correctly read and applied from the visitors’ web browsers.

Read the full article about Lazy Loading and its benefits HERE.

How to Render Your Javascript for Magento?

If you have read our previous article, you maybe know that the JavaScript and the CSS files are render-blocking resoures that make your pages slow, and if you don’t know how to optimize them, it will be bad for it. One way to optimize is to eliminate the render-blocking resoures. This does not mean that you will delete the JS and CSS files but you will optimize them in a very special way. JavaScript rendering is an important factor for site loading speed.

To find out how to make it go to our article – How to Eliminate Render-Blocking Resources?

The Best Extensions for Increasing the Speed

As every advanced CMS in the networking space, Magneto has a lot of developed extensions, themes, and templates for optimization purposes. A good tool that can increase page loading is Google Page Speed Optimizer.

Find more Magento extensions here

If you are searching for a proper Magneto theme for your site you can check The Best Themes for Magento

Conclusion

By implementing the strategies outlined in this article, you can significantly enhance the performance of your Magento site. Remember, continuous monitoring and refinement of your website’s speed optimization efforts are crucial to ensuring long-term success in today’s competitive online landscape. So, invest the time and effort into fine-tuning your Magento website’s performance, and reap the rewards of a faster, more responsive website.

Magento Web Hosting FAQ

What Is Magento Web Hosting?

Magento web hosting refers to a hosting environment explicitly designed to accommodate the unique specifications of the Magento eCommerce platform. This tailored hosting approach ensures that online businesses powered by Magento can operate at peak efficiency, guaranteeing optimal speed, impenetrable security, and high-level scalability to handle surges in web traffic.

Why Do I Need Specialized Hosting for Magento?

Given Magento’s comprehensive and resource-demanding architecture, it becomes imperative to have a hosting environment that’s built to meet its rigorous standards. A specialized Magento hosting ensures that the server settings, configurations, and resources are in harmony with Magento’s requirements, paving the way for smooth operations, faster load times, and fortified security, essential for an online marketplace’s success.

Is Shared Hosting Suitable for Magento?

On the surface, shared hosting may seem like an economical choice for Magento stores. However, because multiple websites share the server resources in such an environment, it can often fall short of delivering the requisite performance metrics for larger Magento-based marketplaces. For businesses that aim for growth, dedicated, VPS, or cloud hosting are generally better suited, offering dedicated resources and enhanced configuration.

How Does SSD Hosting Benefit Magento?

Unlike traditional Hard Disk Drives (HDDs), Solid-State Drives (SSDs) don’t have moving parts and offer rapid data access speeds. Incorporating SSDs in a Magento hosting environment means that website content, especially dynamic content, loads at lightning speed. This not only provides a seamless shopping experience to end-users but also reduces the bounce rate and enhances overall user engagement.

Why Is Caching Important for Magento Hosting?

Caching, at its core, is a mechanism to store and retrieve frequently accessed data without burdening the primary data source repeatedly. In the context of Magento, implementing efficient caching strategies ensures that website pages render faster, system resources are optimally used, and users don’t have to wait long — a crucial factor in retaining potential customers and boosting sales.

How Does a Content Delivery Network (CDN) Benefit Magento Stores?

A Content Delivery Network is essentially a network of servers distributed globally. It functions by storing cached versions of your Magento store’s content in various locations. When a user from, say, Europe accesses your US-based store, the CDN serves content from a European server, drastically cutting down content delivery times. The result? Happier customers, reduced strain on your primary server, and potentially higher conversions.

Are Automatic Backups Essential for Magento?

In the dynamic world of online commerce, safety nets are crucial. Automatic backups serve as this very net, ensuring that if anything goes not according to plan — be it technical glitches, inadvertent human errors, or malicious cyber-attacks — your store’s data remains safe. With periodic automatic backups, you can restore your Magento store to its previous state, ensuring business continuity and safeguarding your reputation.

Do I Need SSL for My Magento Store?

SSL (Secure Socket Layer) isn’t just a recommendation for eCommerce platforms; it’s a necessity. By establishing an encrypted link between your web server and a visitor’s browser, SSL ensures that all data, especially sensitive information like credit card numbers, remains private. Beyond the security benefits, an SSL certificate also fosters trust among your clientele and can offer a slight edge in search engine rankings.

Can I Upgrade My Hosting Plan As My Store Grows?

Growth is the end goal for any business, and in the digital realm, growth often translates to more web traffic. Reputable hosting providers design their plans with scalability in mind, ensuring that as your Magento store expands its footprint, your hosting environment adapts in tandem. Whether it’s more storage, better processing power, or increased bandwidth, a scalable hosting solution will cater to your evolving requirements.

How Do I Choose the Right Magento Hosting Provider?

Choosing the right hosting provider is a decision that can shape the trajectory of your Magento store. While price is an essential factor, equally (if not more) important are aspects like guaranteed uptime (preferably 99.9% or more), stellar customer support, proven server speed and performance metrics, cutting-edge security provisions, and genuine reviews from fellow Magento store owners. Research, compare, and engage in trials if possible, to make an informed choice that aligns with your business aspirations. One recommended method to compare prices and features is to use the smart tool, called Hosting Finder by HTH. It will compare the latest Magento hosting plans and show you the best offers and discounts currently on the market.

Researched and created by:
Krum Popov
Passionate web entrepreneur, has been crafting web projects since 2007. In 2020, he founded HTH.Guide — a visionary platform dedicated to streamlining the search for the perfect web hosting solution. Read more...
Technically reviewed by:
Metodi Ivanov
Seasoned web development expert with 8+ years of experience, including specialized knowledge in hosting environments. His expertise guarantees that the content meets the highest standards in accuracy and aligns seamlessly with hosting technologies. Read more...

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